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Johan Hagberg - University of Gothenburg, Sweden Till startsida
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Johan Hagberg

Professor

OverviewPublicationsPortfolioUNDEFINEDUNDEFINED

Johan Hagberg
Professor
Marketing
johan.hagberg@gu.se
+46 31 786 1493
0766-181493

Room number: J922
Postal Address: Box 610, 40530 Göteborg
Visiting Address: Vasagatan 1 , 41124 Göteborg


Department of Business Administration (More Information)
Box 610
405 30 Göteborg
www.fek.handels.gu.se
fek@handels.gu.se
Fax: +46 31 786 1466
Visiting Address: Vasagatan 1 , 411 24 Göteborg

About Johan Hagberg

CV

Johan Hagberg is professor of Business Administration specialising in Marketing at the School of Business, Economics and Law, University of Gothenburg. His research revolves around the digitalization of retailing, consumption and markets. In current research projects, he investigates digital ecosystems and intermediation of insurance as well as retail shopping and last mile transportation. His publications include articles in Industrial Marketing Management, Journal of Marketing Management, Urban Studies, Marketing Theory, Journal of Historical Research in Marketing, Consumption Markets & Culture, International Journal of Retail & Distribution Management, and Journal of Retailing and Consumer Services.

Recent books:
Handelns Digitalisering: Undran inför framtidens affärer (2016)
Marketing Performativity: Theories, practices and devices (2017)
Digitalizing Consumption: How devices shape consumer culture (2017)

He teaches and supervises in marketing at bachelor-, master- and
doctoral level. He currently teaches in the following courses: Marketing Trends (bachelor), Retail Marketing (master), Consumption & Markets (master), Managing Markets (master), Practice Theory in the Study of Consumption and Markets (PhD), ANT in Business Administration Research (PhD), Business Administration as a Research Field (PhD).

On other web sites

Research areas

  • Marketing
  • Retailing
  • Consumption

Research in progress

Teaching areas

  • Marketing
  • Retailing
  • Consumption

Selected publications

Agencing practices: a historical exploration of shopping bags
Hagberg, Johan
Consumption, markets & culture, 19:1, s. 111-132, 2016

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The digitalization of retailing: an exploratory framework
Hagberg, Johan, Sundström, Malin, Egels-Zandén, Niklas
International Journal of Retail & Distribution Management, 44:7, s. 694-712, 2016

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on a web page

How much is it? Price representation practices in retail markets
Hagberg, Johan, Kjellberg, Hans
Marketing Theory, 15:2, s. 179-199, 2015

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on a web page

Retail digitalization: Implications for physical stores
Hagberg, Johan, Jonsson, Anna, Egels-Zandén, Niklas
Journal of Retailing and Consumer Services, 2017

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on a web page

Managing leaks: Shoplifting in US grocery retailing 1922–1969
Hagberg, Johan, Kjellberg, Hans, Cochoy, Franck
European Management Journal, 2017

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on a web page

Travel modes in grocery shopping
Hagberg, Johan, Holmberg, Ulrika
International Journal of Retail & Distribution Management, 2017

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Showing 1 - 10 of 94

2019

Thinking market infrastructure: Barcode scanning in the US grocery retail sector, 1967–2010
Hans Kjellberg, Johan Hagberg, Franck Cochoy
Research in the Sociology of Organizations, Emerald Publishing, Chapter in book 2019
Chapter in book

Funny bikes: a symmetrical study of urban space, vehicular units and mobility through the voyeuristic spokesperson of a video lens
Daniel Normark, Franck Cochoy, Johan Hagberg
Visual Studies, Journal article 2019
Journal article

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on a web page

Price display technologies and price ceiling policies: governing prices in the WWII and postwar US economy (1940–1953)
Franck Cochoy, Johan Hagberg, Hans Kjellberg
Socio-Economic Review, Journal article 2019
Journal article

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The ethno-graphy of prices: On the fingers of the invisible hand (1922-1947)
Franck Cochoy, Johan Hagberg, Hans Kjellberg
Organization, Journal article 2019
Journal article

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Augmented reality in retailing: a review of features, applications and value
Federica Caboni, Johan Hagberg
International Journal of Retail & Distribution Management, Journal article 2019
Journal article

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on a web page

Soundtracking: music listening practices in the digital age
Christian Fuentes, Johan Hagberg, Hans Kjellberg
European Journal of Marketing, Journal article 2019
Journal article

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on a web page

Bicycles, cyclists and loads: a comparative analysis of cycling practices in Gothenburg and Toulouse
Franck Cochoy, Johan Hagberg, Daniel Normark, Hélène Ducourant, Ulrika Holmberg et al.
Applied Mobilities, Journal article 2019
Journal article

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on a web page

Hur konsumtionen digitaliseras
Magdalena Petersson McIntyre, Barbro Johansson, Niklas Sörum, Christian Fuentes, Henric Karlsson et al.
Göteborg, Centrum för konsumtionsvetenskap, Report 2019
Report

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2018

The technologies of price display: mundane retail price governance in the early twentieth century
Franck Cochoy, Johan Hagberg, Hans Kjellberg
Economy and Society, Journal article 2018
Journal article

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Mundane intermodality: a comparative analysis of bike-renting practices
Daniel Normark, Franck Cochoy, Johan Hagberg, Hélène Ducourant
Mobilities, Journal article 2018
Journal article

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Showing 1 - 10 of 94

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Utskriftsdatum: 2019-12-07