To the top

Page Manager: Webmaster
Last update: 9/11/2012 3:13 PM

Tell a friend about this page
Print version

Cross-Cultural Analysis i… - University of Gothenburg, Sweden Till startsida
Sitemap
To content Read more about how we use cookies on gu.se

Cross-Cultural Analysis in Glboal Marketing: A European Case Study.

Conference paper
Authors Rita Mårtenson
Published in Symposium on Comparative Consumer Psychology, University of Hawaii, Honolulu, December.
Publication year 1984
Published at Department of Business Administration
Language en
Keywords Cross-cultural, international marketing.
Subject categories Business Administration
Page Manager: Webmaster|Last update: 9/11/2012
Share:

The University of Gothenburg uses cookies to provide you with the best possible user experience. By continuing on this website, you approve of our use of cookies.  What are cookies?