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Impact Analysis of Sustainable Sports Events: Triple Impact Assessments of the 2013 EAIC

Conference contribution
Authors John Armbrecht
Tommy D. Andersson
Erik Lundberg
Published in Estimating the Impacts of Tourism and Events A research symposium in Gothenburg, Sweden in March 20-21, 2014
Publication year 2014
Published at Department of Business Administration
Centre for Tourism
Department of Business Administration, Marketing Group
Language en
Keywords sustainability; sports; event; economic impact; WTP; CBA
Subject categories Economics and Business, Business Administration

Abstract

The aim of this study is to answer the question: How to measure the impacts of sport events in a commensurable way. A model for measuring the impacts of a sport event from sustainability perspectives and in a common monetary metric is tested. Contingent valuation method, direct economic impact assessment and ecological footprint analysis are used to estimate the event impacts. The model is applied to a three day long European athletics indoor championship 2013 and the results demonstrate a possibility to produce a sustainability impact analysis in a uniform metric. Measured in monetary terms, socio-cultural impacts carry more weight than economic impacts do whereas environmental impacts have little importance for the total assessment. The tested model constitutes a promising method to develop a more holistic assessment of sport events.

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