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| Författare |
Alena Brettmo Jon Williamsson |
|---|---|
| Publicerad i | 11th International Cionference on City Logistics |
| Förlag | Institute for City Logistics |
| Publiceringsår | 2019 |
| Publicerad vid |
Företagsekonomiska institutionen, Industriell och Finansiell ekonomi & logistik |
| Språk | en |
| Ämnesord | urban freight, stakeholder, influencer, business model |
| Ämneskategorier | Företagsekonomi, Transportteknik och logistik |
This study explores how norm-setting third-party urban freight stakeholders, referred to as ‘influencers’, may indirectly put pressure on actors in the urban freight setting. The results indicate that influencers may pressure receivers on logistical issues and shape the physical environment in which deliveries are conducted. Such acts indirectly force carriers to adopt more sustainable practices and take decisions that impact their business models. The results bring to light the often-overlooked power that influencers have in relation to the development of actor behavior along the urban freight supply chain.
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