Apply for MFA Programme in Design with Specialisation in Embedded Design
The information on this page concerns application for autumn 2025.
Apply in three steps:
1. Apply for the programme at universityadmissions.se.
Deadline: 15 January 2025
2. Submit your portfolio through SlideRoom.
Deadline: 15 January 2025
3. Submit documentation for your Bachelor's degree and English 6 at universityadmissions.se. Deadline: 3 February 2025
Read more about the MFA in Design with Specialisation in Embedded Design at gu.se.
Portfolio instructions 2025
- Your application must be anonymous. Do not include your name or contact details anywhere in your material.
- Your application should be written in English.
- If you present projects or works in your portfolio that were created in collaboration with someone else, we ask that you briefly describe the collaboration and your own contribution.
- If you have used generative AI to create or process images, sound, or text in your artistic works or submitted work samples, we ask that you describe your use and your creative process.
Your submission should include:
- LETTER OF INTENT. Max length 3000 characters including blanks. You are asked to address your studies and professional career to date, as well as the question of why you wish to study the MFA programme in Embedded Design. You are also asked to address how you could assimilate the knowledge from the programme to your own design practice.
The letter of intent should address the questions:
- Why do you want to study the MFA in Embedded Design?
- What are you expecting to learn or gain by participating in the MFA in Embedded Design?
- How do you want to integrate the skills and knowledge from the programme in your own design practice?
- What can you contribute to student peers, in collaborations with students and project partners, and to the continued knowledge of the MFA in Embedded Design programme?
- CURRICULUM VITAE (CV) – 1 pdf, maximum 2 pages. In the CV you should list your professional and academic experiences that are relevant to the MFA in Embedded Design programme as well as participation in design, artistic and/or business, entrepreneurial, organizational practices including other relevant activities.
3. PORTFOLIO, Design projects or other artistic activities.
Three work samples required. The following formats are accepted:
Video- or audiofiles: max 2 files, max 250 MB each and max 5 minutes in length.
PDF: Size A4, max 20 pages, max 10MB.
In the portfolio, you are required to include work samples from previous academic and/or professional activities in order to illustrate your skills in creative, artistic and design work. It must show the personal direction of your interest in design and as well as skills in presentation, visualization and communication. Work samples can be provided as technical drawings, illustrations or photographs, or in a video format. The work must be presented at least with a title or topic, materials used, size, purpose and year of completion of each project. If you choose to present a work that has been done as a team work, please provide information on which part or role you and your team members had in the project.
4. PORTFOLIO REFLECTION. Max length 2000 characters including blanks. One key feature in the MFA in Embedded Design is a reflection of the learning progression and the definition of your own, as well as collaborative, creative practice. From the start of your studies you are required to begin a process of defining your individual designerly role and expected direction of your studies in design.
In the portfolio reflection, we ask you to write about an already realized project or a theme within a group of projects that reflect your interests in the area of an embedded design practice within organizational contexts. Please feel free to use images or visualizations as references. We will assess your ability to articulate your learning goals as well as your understanding of the field of design.
Assessment/Criteria of the portfolio
As a whole we will assess:
- Artistic and design process
- Collaborative approach
- Field of interest
- Development potential
Your work samples must meet the assessment criteria to be approved.
Submit your portfolio
Submit your portfolio through our portfolio tool SlideRoom .
SlideRoom closes at midnight (CET) on the day of deadline. When you have submitted your portfolio in time, you receive a confirmation e-mail from SlideRoom.
We recommend that you upload your material 24 hours before the deadline. Please note that it is not possible to submit your portfolio after the application deadline.
Application, selection & admission
Documentation of Bachelor’s degree and English 6
Submit all documentation on antagning.se/universityadmissions.se that shows you fulfill the entry requirement. It is important that you submit complete documentation and follow the country specific guidelines carefully. More information: Provide application documents
If you submit incomplete documentation you will be considered unqualified.
Selection and admission
All complete applications are assessed by a jury consisting of the Programme Director and representatives from the department.
The work samples are considered approved or not approved. If your work samples are not approved, you will be unqualified for the programme.
If you do not have a Bachelor’s degree in Design you can be granted an exemption. HDK-Valand can grant exemption if an applicant in other ways have demonstrated ability to benefit from programme. Ability to benefit from programme can be demonstrated by:
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other relevant education
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relevant work experience or other practical experience
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relevant artistic skills and abilities
Please note that exemption cannot be granted for the requirement English 6.
Key dates
15 October 2024: Application round opens
15 January 2025: Last day to apply on universityadmissions.se
15 January 2025: Last day to submit your portfolio in SlideRoom
3 February 2025: Last day to submit documentation of BA Degree/English on universityadmissions.se
3 February 2025: Last day to pay the application fee or provide proof you are exempted from paying
27 March 2025: Admission results are published on universityadmissions.se